Down the road: What really is next for electric vehicles?

The once-accelerating transition to battery electric vehicles (BEVs) in the U.S. has hit a speed bump. Slowing consumer demand, infrastructure limitations, and shifting regulatory signals have led many OEMs to recalibrate their strategies – placing renewed emphasis on hybrid vehicles as a more immediate bridge to electrification.

In the upcoming webinar What’s Next for EVs, taking place August 13 at 12PM ET, industry expert Laurie Harbour of advisory firm Wipfli will explore what the future holds for the U.S. EV landscape: Is the BEV slowdown a detour or a permanent change in direction? How are OEMs adjusting their product roadmaps, and what does this mean for suppliers across the value chain?

She’ll dive into how automotive suppliers must stay agile in the face of changing production priorities and customer expectations. Attendees will gain insight into best practices for navigating complexity, maintaining operational flexibility, and staying aligned with evolving market realities.

Speaker

 

Laurie Harbour
Principal
Wipfli

Laurie Harbour is a principal with more than 35 years of manufacturing and consulting experience. Prior to joining Wipfli, she was the co-owner of Harbour Results, Inc., and has spent her career helping clients develop strategies, improve operations, reduce risk and optimize business performance. Clients benefit from Laurie’s ability to work with leadership teams to assess the current state of their business and provide strategic and operation recommendations for improvement.